Drew’s Radio Site would like to wish a Happy 72nd Birthday to KXXX-AM 790 in Colby, Kansas. KXXX was the original radio station in northwest Kansas, signing on for the first time July 13, 1947. KXXX-FM 100.3 (later KQLS and then KRDQ) was added in 1970. Both stations are currently owned by Rocking M Media, LLC.
KXXX enjoys a huge daytime coverage area. I have personally received them on my car radio in Colorado Springs, Wichita, Topeka, and Lincoln. Those 5,000 watts on 790 travel a long way because the tower is anchored in some of the most conductive soil in the world! Country music, farm news, and agricultural information has been their format for as long as I can remember. “The Mighty 7-90” is one of few remaining heritage AM stations that’s still playing music and making money in 2019. Happy Birthday, KXXX!